Instantly cool brassy tones in blonde hair whilst gently cleansing with Joico Blonde Life Violet Shampoo. The SLS & SLES Sulphate free formula lathers to gently nourish and cleanse hair to maintain healthy looking hair with brilliant shine.

Features

• Instantly tones blonde hair
• SLS & SLES Sulfate free
• Gently cleanses hair
• Nourishes and protects fragile blonde hair