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Discover Color Touch. Wella Professionals most versatile demi-permanent hair colour. Always loved, now better than ever. With new Built-in metal purifier for true-to-tone vibrancy no matter the hair condition. Experience uncompromised vibrancy and shine with up to 70% grey coverage*. Colour Touch results beautifully fade over 28 washes. *with Color Touch Plus
Features and Benefits:
- NEW built-in Metal Purifier for true-to-tone vibrancy no matter the hair condition
- Ammonia Free* *except Color Touch Plus which is low-ammonia
- Uncompromised vibrancy & shine
- Up to 70% grey coverage* (*with Color Touch Plus )
- Beautifully fades over 28 washes
- Vegan, Formulated without Silicons, Free of Mineral Oil
