Bring dry, dull hair back to life with the Joico Blonde Life Brightening Shampoo. A blonde shampoo created for bleached blonde hair, this shampoo produces a luscious lather and will lift dirt and oil without damaging the hair. Free from SLS/ SLES sulfates, keep your blonde light with added softness and smoothness.

Features:

• Gently cleanses with rich lather
• Free from SLS/ SLES sulfates
• Adds softness and smoothness
• Keeps blondes bright

How to Use:

Apply to wet hair. Work into a rich lather. Rinse and repeat if necessary. Follow with the Joico Blonde Life Brightening Conditioner.