Arctic Fox Diet Cola is a modern, cool-toned medium brown semi-permanent hair colour designed to deliver a natural yet edgy finish with a soft, glossy look. Perfect for those wanting depth without going too dark, this shade adds a subtle richness and dimension that enhances both light and pre-lightened hair.

Formulated with a conditioning, vegan base, it not only deposits colour but also helps restore softness, shine, and manageability during the colouring process. Free from harsh chemicals like peroxide and ammonia, it offers a gentle, damage-free colouring experience while leaving hair feeling healthier after each use.

The creamy, ready-to-use formula ensures smooth, even application, making it ideal for both professionals and at-home users. Whether used alone or blended with other shades, Diet Cola delivers a customisable, low-maintenance colour that gradually fades without harsh lines.

Key benefits

• Cool-toned medium brown for a natural yet modern look
• Semi-permanent formula that fades gradually
• Enriched with conditioning ingredients for softer hair
• Vegan, cruelty-free, and free from harsh chemicals
• Easy, DIY-friendly application

Arctic Fox Diet Cola is a sophisticated cool-toned medium brown semi-permanent colour that strikes the perfect balance between natural depth and modern edge. The soft, glossy finish adds subtle richness and dimension, flattering both light and pre-lightened hair without overwhelming darkness. This vegan formula goes beyond colour—it conditions and nourishes while you apply. Enriched with softening ingredients, it restores shine and manageability, leaving hair healthier after each use. Free from peroxide and ammonia, it delivers a gentle, damage-free experience that respects your hair's integrity. The creamy, ready-to-use consistency applies smoothly and evenly, whether you're a professional or tackling it at home. Blend it with other shades for custom tones, or use it solo for a low-maintenance look that fades gradually without harsh lines. Key benefits: - Cool-toned medium brown with natural yet edgy appeal - Semi-permanent formula that fades gracefully - Conditioning vegan base for softer, shinier hair - Cruelty-free and chemical-free - Easy DIY application