The Joico Blonde Life Violet Shampoo & Conditioner Duo is specially formulated to maintain luminous blonde tones while delivering hydration and strength to lightened hair.

The Blonde Life Violet Shampoo (300ml) is richly pigmented with violet tones that instantly neutralise yellow and brassy hues, leaving your blonde or highlighted hair fresh and vibrant. Infused with nourishing oils, it gently cleanses without stripping moisture, helping to keep hair soft and manageable.

Paired with the shampoo, the Blonde Life Violet Conditioner (250ml) provides intensive conditioning while enhancing cool blonde shades. This violet-toned treatment deeply hydrates, softens, and detangles hair, leaving strands silky smooth and brilliantly vibrant—without any dullness or dryness.

Perfect for blonde, silver, or platinum hair, this duo ensures your colour stays salon-fresh and your hair stays strong and hydrated.

What’s Included:

• Joico Blonde Life Violet Shampoo – 300ml
• Joico Blonde Life Violet Conditioner – 250ml

Key Benefits:

• Neutralises yellow and brassy undertones
• Enhances brightness and maintains cool blonde tones
• Gently cleanses and conditions without stripping colour
• Hydrates and strengthens lightened hair
• Suitable for blonde, silver, or platinum hair