L'Oréal Professionnel Serie Expert Chroma Crème Purple Shampoo for blonde hair instantly neutralises all unwanted yellow reflects and intensely nourishes the hair fibre, without weighing it down, for superior colour correction and care.

It delivers increased homogeneous neutralisation*, thanks to a more even formula deposit, than regular neutralising shampoos, that ensures no colour spots even on porous areas*.

As purple neutralize yellow reflects, choose Purple Chroma Crème for blondes to platinum blondes.